HeyThereBook a call

Outbound that waits for the buyer to be ready.

Old outbound blasts everyone in your ICP and hopes someone is buying. We watch for the moments your buyers actually start looking, a hiring spike, a funding round, a competitor switch, and reach out only then. Fewer messages. Better timing. Higher reply rates. And a brand you can keep using.

Book a 30-minute call See how it works

Wired into the tools you already run.

Clay
Apollo
HubSpot
lemlist
Salesforce
Slack
Gmail

Most outbound fails before it starts.

You already know cold outbound is mostly broken. The reason it stays broken is rarely the copy. It is the system underneath. Six things go wrong every time. Every one of them is fixable.

  • 01
    Buying signals—

    You message everyone who fits the ICP.

    Most of them are not buying anything from anyone right now. The ones who are, you are reaching too late. The fix is to wait for buying signals, then reach out with context.

  • 02
    Hi {{firstName}}, saw that {{company}}…

    You sound like everyone else.

    Your message reads exactly like the 50 other cold emails that founder got this week. They delete on autopilot.

  • 03
    Inbox
    Spam

    Your replies look low because no one ever read the email.

    Sending from your main domain with no warming, no secondary infrastructure, and no deliverability monitoring kills your numbers silently.

  • 04
    428 views0 replies

    Your LinkedIn posts get views and likes.

    None of them turn into a calendar invite. There is no system behind the content to convert attention into pipeline.

  • 05
    Views
    1,284
    CRM
    0
    no record

    You can see who looked at your profile.

    That data never makes it into your CRM, never triggers a follow-up, never becomes a meeting.

  • 06
    leads.csv
    CRM
    manual import

    Friday night, you are still moving CSVs.

    Clay, the inbox, and HubSpot do not talk to each other. You are the integration layer.

Three modules. One system.

Pick one to start. Wire all three together when you are ready. Every engagement comes with a live dashboard and a named operator on call, not a shared inbox.

Module 01 · LinkedIn Outbound

LinkedIn that converts, not just connects.

You are posting consistently. The likes are nice. None of them have ended up on your calendar. We build the system that turns LinkedIn presence into pipeline.

What we build

Signal-qualified connection requests, founder-voice posts that turn views into replies, and Thought Leader Ads (paid LinkedIn promotion that runs from your personal profile, not your company page) that amplify what you are already writing.

Includes
  • LinkedIn profile optimisation
  • ICP-filtered lead lists pulled through Clay
  • Signal-based targeting (we wait for buying signals before reaching out)
  • Thought Leader Ads
  • Reply-handling frameworks
  • Meeting-conversion tracking
Weekly connection acceptance rate
38 to 52%
Discuss this module
Module 02 · Cold Email Systems

You do not have a copy problem. You have a deliverability problem.

Most cold email fails before anyone reads it. We build the infrastructure that gets your sequences into the inbox, then keep them there.

What we build

Warmed secondary domains (separate domains we send cold email from so your main domain does not get burned), waterfall enrichment (pulling contact data from multiple sources in sequence so you get a working email and a real number), and the deliverability monitoring that keeps your numbers honest.

Includes
  • Secondary domain setup and warming
  • Waterfall enrichment
  • Lemlist or Instantly setup
  • Personalisation variables
  • A/B subject-line testing
  • Deliverability monitoring
Reply rate vs industry average
3.2x
Discuss this module
Module 03 · Automation Layer

You already own the tools. You are still the integration layer.

Clay, HubSpot, Lemlist, LinkedIn, Apollo. The right tools, none of them talking to each other. We wire them into one system that runs without you.

What we build

Trigger-based workflows that connect every tool you already run. Signals come in from Clay or Apollo. Leads get enriched, routed to email or LinkedIn, and land in HubSpot with full context. Without you ever opening a CSV.

Includes
  • HubSpot or Pipedrive setup
  • Trigger-based workflows
  • Clay-to-CRM pipeline
  • Signal-based list pulls
  • Campaign-to-revenue view
  • Pipeline health dashboard
Time to first qualified meeting
Under 14 days
Discuss this module

Built into your systems, not bolted on top.

You already own Clay, HubSpot, Lemlist, LinkedIn, Apollo. We do not add another tool to your stack. We wire the ones you have into one system that watches for buying signals across all of them, routes the right person to the right channel at the right moment, and lands every meeting in the CRM with full context.

LinkedIn
Clay
Apollo
HubSpot
Lemlist
HeyThere
Meeting booked
Calendar invite sent
Reply handled
Warm intro triaged
CRM record
HubSpot · attributed
412
Signals captured per week
87
Replies handled per week
19
Qualified meetings booked per week
0
Manual handoffs

Pulled from active client dashboards, averaged across current engagements over the last 90 days. Full attribution available on a call.

Zero to active pipeline in 30 days.

Four weeks. Four checkpoints. Each one ships a working piece of infrastructure you own, not a slide deck.

  1. WEEK 01

    Define the buyer and the signals

    ICP definition, total addressable market mapping, stack audit, campaign strategy. We name the buyer, the signals that say they are ready, and the sequences that will go out, before a single domain is set up.

  2. WEEK 02

    Build the machine

    Secondary domains live and warming. Clay pipelines and CRM workflows wired together. Sequences drafted around your founder voice and the signals we are tracking.

  3. WEEK 03

    Launch and tune

    Email and LinkedIn sequences activate. First replies arrive. We tune copy, subject lines, and signals in real time as the data comes in.

  4. WEEK 04

    Live pipeline, ongoing optimisation

    You get the live pipeline dashboard and a named operator on call. Signal analysis and reply management become ongoing cadence. Pipeline compounds from here.

Built for founders who need pipeline, not promises.

Numbers pulled from live dashboards, not case-study decks. Full attribution available on request.

Average reply rate, last 90 days · vs 0.9% industry avgLive
4.8%
HeyThere5.3× higherIndustry avg
vs
4.8%·0.9%
Time to first qualified call
9 days
median, last 14 engagements
Weekly qualified meetings
12 to 22
sustained from month two, varies by category and ICP definition
Domains running hot
07
warmed, monitored, ledgered

Industry reply rate benchmark: RevenueZen 2025 outbound report. Engagement-level numbers verified on a call.

Three discovery calls in the first week. Two of them came from a single funding-round signal HeyThere flagged before we even saw the news ourselves.
Priya Naidoo
Founder · Series-A martech
Verified
We used to send 800 cold emails a week and book one meeting. Now we send 90 and book five. The volume dropped, the pipeline grew.
James Okafor
Head of GTM · B2B SaaS
Verified

Ready to build outbound that runs itself?

30 minutes. No slides. An honest read on your current pipeline and exactly what it would take to fix it.

Call length
30m
Prep required
None
Commitment
Zero

This call is for founder-led B2B businesses with a working offer and at least a few paying clients. If you are pre-revenue, pre-product, or selling B2C, we are not the right fit, and we will say so on the call.

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